Empowering Brainport Eindhoven’s Global Appeal

Brainport Eindhoven has established itself as one of the world’s leading regions for innovation, technology, and collaboration. As a hub for cutting-edge advancements in photonics, AI, and high-tech manufacturing, the region attracts companies, talent, and investors from around the globe. However, in today’s increasingly competitive global landscape, attracting and retaining the right talent has become more critical than ever.

Regional Value Proposition

To solidify Brainport Eindhoven’s position as a magnet for international talent and businesses, we have developed a Regional Value Proposition (RVP)—a strategic framework that highlights the region’s unique strengths, opportunities, and vision for the future. This RVP outlines Brainport’s core pillars if it comes down to attracting talent, including Innovative Mindset, Collaborative Community, Build a Better You, Vision of Change, and Culture of Belonging, showcasing why this region is the ideal place to live, work, and grow.

What is Brainport Eindhoven?

To get our RVP to be fully embrace, we must start with the basics and that is by understanding what exactly is the Brainport Eindhoven region. 

A region small in size, but enormous in impact hosts more than 800,000 residents in 21 municipalities. We have grown into a region that is of great importance to the Netherlands, Europe and the rest of the world. Here, over 6,000 high-tech companies and leading knowledge and educational institutions devise and produce complex machines, products and innovations. Innovations and technologies that contribute to solving global social challenges, such as the energy transition or improving healthcare.

But the region is more than a tech hub, it's also an ideal place to live with great work-life balance, family and spouse support, great connectivity, and a multicultural community always ready to help.

Regional Map - background Regional Map - transportation lines Regional Map - buildings and text
Avans University of Applied Sciences
Fontys University of Applied Sciences
TU/e
Tilburg University
High Tech Campus
BIC campus
Strijp-S/T
TU/e campus
Automotive campus
Expat Spouses Initiative
Holland Expat Center South
Brainport Eindhoven
De Kempen
De Groote Heide
Land van de Peel
Urban Area
Philips
Solliance
TNO
NTS
Schunk Xycarb Technology
ASML
Verum Software Tools
Effect Photonics
Thermo Fischer Scientific
Sioux Technologies
VDL ETG
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A Shared Vision for Growth for the Whole Region

The RVP and Branding Toolkit represent more than just a strategy. They reflect a shared vision for sustainable growth and development in Brainport Eindhoven. By highlighting opportunities for innovation, personal development, and inclusivity, we aim to foster a thriving ecosystem where talent and businesses can flourish.

Brainport promotes those opportunities and helps bring the ideal and necessary talent to the region, and supports companies in looking for the right candidate with a job portal that offers more than 2,000 jobs in English in tech and IT.

All these efforts and initiatives go hand in hand to boost Brainport's shared vision. 

 

Go to job portal

How to use the RVP and Branding Toolkit

Below you can find a series of downloadable links that will help you share the values of the Brainport region. The RVP and toolkit can be used by recruiters, HR personnel, companies, and organizations to attract and introduce talent to the region and its many strengths and possibilities. Use it for recruitment and onboarding while sticking to the guidelines and without altering the files. 

On the toolkit you can find the RVP with its explanation, media such as photos with guidelines on how to properly use them by giving credit to the photographer (if applicable), quotes, and a list of facts and data to boost the many achievements of the region. 

Toolkit downloadable links