08 April 2024
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What are promising markets in China
Chinese market
Within China, rapidly changing demographics, rising incomes, increased consumer spending and an increasingly open business environment have all helped to make the Chinese market increasingly attractive to Western businesses across various industries. When talking about the Chinese market people often think about its 1.4 billion inhabitants and its huge potential. However, its sheer geographic size and huge differences in demographics make it more a combination of different markets then a homogeneous one. Also government regulation (like the encourage catalogue) and different consumer behavior make it difficult to identify which markets in China are promising and where within China they are.
Promising markets
Both the websites of the embassy in Beijing and that of the ministry of economic affairs offer a good overview of the sectors that are promising in China. The embassy sees opportunities in: Agrifood, Hoticulture, Energy, Water, Maritime, E-mobility, Automotive, Mechanical engineering, High-tech & ICT, Life sciences and health and Creative industries. The ministry of foreign affairs adds to these: Hydrogen, E-commerce and Cold chain logistics.
Partners
Embassy Beijing
The Dutch embassy in Beijing tracks the most promising sectors for Dutch businesses in China.
Ministry of economic affairs
The ministry of economic affairs researches general and indebt opportunities for Dutch businesses in China.
