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Ondernemen & innoveren

Door onze unieke hightech competenties en de krachtige samenwerking tussen bedrijfsleven, onderwijs- en kennisinstellingen en overheden is Brainport Eindhoven uitgegroeid tot een economische kernregio. Samen realiseren we innovaties voor de maatschappelijke vraagstukken van vandaag en morgen.

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Leren & Werken

Of je hier nu leert, studeert of werkt; Brainport biedt eindeloos veel kansen om te groeien. Jouw succes wordt hierin bepaald door de manier waarop je jouw uitdagingen overwint. Voor ondersteuning kun je hiervoor op verschillende plekken binnen Brainport terecht. Om je kennis te verbreden, nieuwe inzichten op te doen of om gewoon een antwoord op je vraag te krijgen.

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Ontdek Brainport

Ondernemen & Innoveren

Leren & Werken

Partnership Brainport Eindhoven & PSV

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How can I already online get in touch with Chinese parties?

One last step before traveling to China is to already start reaching out to the stakeholders that you have come across during your discovery so far.  

Guanxi 

Before you go to China to meet your potential business partners, it is always a good option for you to start an online meeting first to build your connections with your partners. In China especially, as one of the most important foundations of the Chinese society is ‘Guanxi’ which is based on personal connections which is then used to seek political or economic benefits. This first contact can help getting to know interesting stakeholders better and rule out the less interesting ones. 

However, do keep in mind that an online meeting is not wildly accepted in China, especially among the traditional SMEs. Since it lacks a personal connection. Also, due to the language barriers, internet fluctuation, and other technical issues, the quality of the meeting may be influenced, and Information may not be delivered accurately and efficiently. Nonetheless, sharing company and personal information via WeChat, as discussed in Marketing 101, can work. 

Online matchmaking 

If you want to get in touch with your Chinese partners online, TINL partners and the Dutch government network are options for you. To better support Dutch entrepreneurs in international markets they connect you with stakeholders through matchmaking session and online roadshows. Besides, they can also set up an online 1-on-1 meeting with your potential partners through NBSO, Consulate, Innovation Network. They can even meet with companies locally on your behalf. However, it is hard to start your business like this since personal relationships and connections are keys to do business in China. 

Online others 

Finally, you can also get contact with Chinese partners through Online exhibition matchmaking and other Chinese online business bulletin board system and forums like Chinese Business Forum, Taobao Forum (E-commerce), Business. China. and Fobgoods

Partners

TINL

Trade and Innovate NL (TINL) helpt Nederlandse ondernemers met internationaal zakendoen. Dit doen we door samen te werken met de rijksoverheid, regio's, provincies en steden. We zetten onze netwerken, kennis en expertise in om ondernemers te helpen en hun totale bereik te vergroten.

tradeandinnovate.nl

Zaken doen in China

Website beheerd door de Nederlandse ambassade in China. Het biedt contactgegevens, aangeboden diensten, tips en trucs en het laatste nieuws.

zakendoeninchina.org

Contact information

Bellen:
0629496439

E-mail:
r.kuppens@brainportdevelopment.nl

Ronnie Kuppens

Project manager China