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Whether you are learning, studying or working, Brainport Eindhoven offers limitless opportunities for growth. Your success depends on the way you overcome your challenges. Please contact Brainport if you need any support. We will help you gain more knowledge and new perspectives or we will just answer your questions.

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PSV and Brainport Eindhoven

Not a company, but a region as a football club’s premium partner. To further promote Brainport Eindhoven as global leader in knowledge, high tech and innovation, Dutch top companies and PSV are joining forces in a cooperation that goes beyond sponsoring. It is a partnership focused on innovation, vitality, entertainment, talent development and talent recruitment. For everyone within and outside the region. 

 

"This is unique in the history of top sport. We are creating a new ecosystem that is characteristic of the interconnectedness and cooperation in this region."

Toon Gerbrands, General Manager PSV

Unity is strength

Football connects, just like Brainport's unique ecosystem. This interconnectedness ensures that everyone in our region contributes to joint success. In terms of technology and innovation, but certainly also in the field of health. With PSV as a crowd puller, we can promote our unique high-tech business climate while at the same time increasing the attention and opportunities for talent and companies within the region: because once the old glory has brought fame, that gives us confidence, the courage and the strength to to continue building our PSV and Brainport Eindhoven.

Partnership themes

From the partnership we work on brand awareness and reputation of the region. To this end, we focus on the following themes.

Partnership themes

From the partnership we work on brand awareness and reputation of the region. To this end, we focus on the following themes.

Partner Foundation Brainport Eindhoven

A year after ASML, Jumbo Supermarkets, High Tech Campus Eindhoven, Philips and VDL Groep became joint premium partners of PSV, this collective is taking a new step. With the establishment of the Partner Foundation Brainport Eindhoven, a regional charitable foundation sees the light of day.

From this new foundation, the five top companies, PSV and Brainport Development, want to sustainably improve the lives of residents of the Brainport Eindhoven region who are struggling.

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Partnership activations

Here you will find a selection of the activations that we develop from the partnership.

Everybody moneywise! (2023)

The number of young people facing financial difficulties is growing significantly. In the smartest region, we are moneywise! With the campaign, we want to make young people and their parents aware of spending.

Are you also 'in the red' this month? (2023)

60% of the inhabitants of the Netherlands occasionally worry about money. About the energy bill, for example, or about children's study costs. Does this sound familiar to you? Then it is important to know that you are not the only one.

PSV Brainport Schoolchallenge (2022/2023)

The companies from the Brainport Eindhoven and PSV partnership have joined forces in a school challenge to introduce children from group 6 and 7 to technology and the world of top sport in a new way.

Sinterklaas campaign (2022)

For many families, celebrating St Nicholas is not a given. Sometimes a family is dealing with loss, poverty, illness or some other reason that makes it not so easy to celebrate this children's festival carefree. For them, together we make it possible for them to experience a wonderful evening in the Philips Stadium during the match Jong PSV - Jong Ajax on 15 December 2022.

Newborn pioneers (2022)

Especially for our youngest pioneers!

Techfestival (2021)

Discover the 'untold stories' of the pioneers of Brainport Eindhoven.

Our story behind the shirt (2020)

Documentary series HOME OF ... (2020)

In this series we follow 6 ordinary people from the region. Who are they and what do they think about their work, their lives, the region and the success of Brainport?